Capabilities

Commerce Consultants and Ecommerce Experts

We Bring Real-World Experience to Yours

We immerse ourselves in your business to find opportunities that produce results across every channel.

Commerce Consultants and Ecommerce Experts

We Bring Real-World Experience to Yours

We immerse ourselves in your business to find opportunities that produce results across every channel.

Amazon

Build your brand and sell more products profitably on Amazon.

Direct to Consumer

Strategize then create elegant experiences to build strong, direct relationships.

Omnichannel Retail

Identify new opportunities where digital experiences and in-store points-of-sale meet.

Pure Play

What We Do

We understand how each channel works together to increase your business across the product portfolio or brand by brand.

Commerce Consulting Services

We use consumer, retailer and brand insights to inform commerce strategies across the complete channel mix.

  • Cross-channel business planning
  • Digital commerce planning
  • Channel planning
  • Portfolio analysis & rationalization
  • Consumer insights

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Amazon Strategy & Account Management

Our long-standing relationship with Amazon and diverse toolset enable brands to have a competitive advantage — from strategy to execution.

  • Amazon business planning and strategy
  • Vendor central management
  • Seller central management
  • Consumer engagement
  • Product information management

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Operations & Supply Chain Consulting

We find efficiencies in the planning and management of your logistics, demand planning and pricing.

  • Demand & seasonal forecasting
  • 3PL strategy & coordination
  • FBA strategy & management
  • Supply chain support
  • Pricing & compliance

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Commerce Content, Strategy, Creative & Copywriting

We analyze, understand and adapt content to maximize brand and product performance.

  • Content assessment
  • Content governance
  • Content strategy
  • Content creation
  • Content trans-creation

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Shopper & Ecommerce Marketing, & Merchandising

Every commerce strategy needs growth drivers, and we look at the whole picture.

  • Retailer media strategy & execution
  • Full-funnel media strategy & execution
  • Hyper-local media
  • Retailer & traditional paid search
  • Product feed management
  • Retail and brand.com SEO
  • Merchandising & promotions

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Marketing & Data Sciences

Our team provides clarity in defining how commerce performance leads to actionable insights.

  • Measurement planning
  • Data audits
  • Data modeling & management
  • Dashboard implementation
  • Advanced attribution

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Why Work With Us?

Brand partners from small businesses to large enterprises employ our unique mix of skills, methods and tools to improve their commerce performance.

Global Reach through Expert Practitioners

Our Omnicom-powered team reaches all corners of the globe.

Best-In-Class Tools & Partnership

Our Bespoke tools and customized partnership create unique benefits for your business.

Retail Intelligence

Decades of retail experience and close ties to retailers mean that we have our finger on the pulse of retail.

Amazon Center of Excellence

Our Amazon team is deeply experienced and experts in all areas of the vast Amazon ecosystem.

Solutions for Enterprise & Small Business

Whether you are part of a Fortune 500 company or a start-up, we have commerce solutions to build your business.

VCG brought deep expertise, and fresh insight whilst working highly collaboratively with us to deliver a strong a set of capability materials for our European organisation.

– Head of Ecommerce, PepsiCo Lipton

Amazon Accredited

As early adopters, we were among the first to acquire the latest platform certifications and gain exclusive beta opportunities. Through our continued relationship, we have partnered with Amazon in the testing of module content across their learning console.

Amazon Advertising Foundations

We’re well versed in Amazon Advertising solutions, with emphasis on display advertising.

Sponsored Ads Foundations

We have a tremendous understanding of Amazon’s sponsored ads, like Sponsored Products and Sponsored Brands.

Amazon Retail for Advertisers

We’re up on the latest Amazon retail programs involving advertising strategy.

Amazon DSP Campaigns

We’re skilled in Amazon Advertising programmatic offerings, including Amazon DSP supply and creative types, campaign optimization, reporting and ad policy.

Amazon Advertising Campaign Planning

We know how to strategically leverage Amazon Advertising solutions in order to meet campaign goals.

Leveraging Stores for Brand Awareness

The Stores for Brand Awareness Certification validates an individual’s proficiency in leveraging Amazon’s Stores in driving brand awareness and its benefits to an advertising strategy.

Contact Us

Let’s Talk

Find out how we can create value for your business and solve your commerce challenges.