Amazon Strategy and Account Management
We are the Amazon Experts
Your Amazon business may be your business’ focus or a fast-growing sales channel. It may be threatening your brand. It’s likely that it’s your biggest missed opportunity.
Whether it’s planning strategies for growth or a need for Amazon account management services, we have the platform expertise to connect your shoppers with your brand. At every tier of Amazon sales, and across Amazon.com, Fresh, Pantry, Business and Prime Now, we provide strategy and management services:
- Asset creation and management
- Media and SEO
- Demand planning
- SKU-level management
- Reviews + QA
And it’s not just Amazon
We support managing your marketplace seller business on Ebay, Rakuten, Walmart and others.
Our Custom Tools & Partnerships Get Special Results
With a powerful mix of proprietary tools and specialist partners, we achieve a holistic view of your Amazon ecommerce business and identify opportunities for improvement.
Our in-house tool assesses your brand based on five key criteria to find the most effective digital strategy.
Curious by Critical Mass
Curious designs and executes advanced market research programs that yield actionable, customer-centered insights.
Make sure you know how resellers are presenting your products online.
VCG was pivotal in helping us build a major piece of our ecommerce business, Amazon. Their partnership and expertise supported our growth trajectory and they always made sure to put the needs of our business first.
— Co-founder, Oars + Alps
As early adopters, we were among the first to acquire the latest platform certifications and gain exclusive beta opportunities. Through our continued relationship, we have partnered with Amazon in the testing of module content across their learning console.
Amazon Advertising Foundations
We’re well versed in Amazon Advertising solutions, with emphasis on display advertising.
Sponsored Ads Foundations
We have a tremendous understanding of Amazon’s sponsored ads, like Sponsored Products and Sponsored Brands.
Amazon Retail for Advertisers
We’re up on the latest Amazon retail programs involving advertising strategy.
Amazon DSP Campaigns
We’re skilled in Amazon Advertising programmatic offerings, including Amazon DSP supply and creative types, campaign optimization, reporting and ad policy.
Amazon Advertising Campaign Planning
We know how to strategically leverage Amazon Advertising solutions in order to meet campaign goals.
Leveraging Stores for Brand Awareness
The Stores for Brand Awareness Certification validates an individual’s proficiency in leveraging Amazon’s Stores in driving brand awareness and its benefits to an advertising strategy.
What’s your HealthScore™?
Based on qualitative and quantitative analysis, our HealthScore™ indicates the strength of your brand across the ecosystem. If you’re selling online, contact us now for your complimentary HealthScore™ assessment. Or, just let us know what Amazon challenge you are facing and we will let you know how we can help.